23 February 2017

Standing out from the competition via Specialisms

Marketing Team

The SME sector provides great opportunity for brokers. It is also a very crowded sector with a wide range of similar products being provided from a plethora of different sources. So how do you grow?

With the support of Willis Towers Watson our Network Members have embarked on a specialism programme designed to give them a unique voice within their marketplace. This is helping open up new opportunities more easily because of their enhanced specialism knowledge. Network Members are also finding this approach encourages cross and upsell opportunities within existing markets as an added benefit.

Our first specialism workshops have been oversubscribed and very well received. We will be running more workshops in, Leisure & Hospitality, Technology, Media & Telecommunications, Construction and Food & Drink to meet the demand from our Network Members. You could be part of this; do not be left behind!

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